Berlin, 27 October 2016 – Felix Falk is to become the new Managing Director of the BIU, the German Games Industry Association, as it announced today. He will succeed Dr Maximilian Schenk, who will be leaving the BIU at the beginning of 2017 after approximately five-and-a-half years, as communicated at the end of September. Felix Falk is currently the Managing Director of the Entertainment Software Self-Regulation Body (USK), making him responsible for the clearing of all computer games in Germany. The BIU is a shareholder in the USK together with GAME Bundesverband der deutschen Games-Branche e. V.
‘The entire BIU Executive Board is delighted that we have succeeded in securing a Managing Director of especially high standing who is trusted by the entire industry and politicians alike in Felix Falk.’
‘The entire BIU Executive Board is delighted that we have succeeded in securing a Managing Director of especially high standing who is trusted by the entire industry and politicians alike in Felix Falk.The BIU has a very good set-up as an association. Together with Felix Falk as Managing Director, we can now tackle the diverse challenges such as the 2017 parliamentary elections,’ says Tobias Haar, Board Spokesman for the BIU.
Dr. Maximilian Schenk, Managing Director of the BIU
‘I would like to thank the Executive Board and the members of the BIU for the trust they have placed in me and am very much looking forward to working with them. Computer and video games are an important part of the daily lives of millions of people in Germany, a cultural asset and a key driver of innovation in many economic sectors. Even so, games are frequently still underrated here in Germany. I look forward to working with the team at the BIU office and the many partners to sustainably boost the importance of this key medium of the future within the economy, society and the world of politics,’ says Felix Falk, the future Managing Director of the BIU.
About the BIU
The BIU, the German Games Industry Association, is the association of the German computer and video games industry. Its 26 members are developers, publishers and suppliers of digital games. Together, they represent over 85 per cent of the German market. The BIU is, for example, the organiser of gamescom. As an expert partner for media and for political and social institutions, the BIU answers all questions on the topic of digital games.
BIU – Bundesverband Interaktive Unterhaltungssoftware e. V
Tel.: +49 (0)30 2408779-20
Fax: +49 (0)30 2408779-11